Advertising
  • Are Web Graphics Stealing Your Money?

     
    They might not be wearing a mask and carrying a gun, but if you've got images on your web pages then they could be costing you a lot more money than you think every time a visitor looks at one. That's because image files are typically the biggest bandwidth user on any web page. Whenever a visitor's browser is displaying an image on your site, it's actually downloading that image to the local user's hard drive. When anything gets downloaded, it uses bandwidth and bandwidth costs money. The moral of that story is: The bigger the image the more bandwidth it consumes....
     

    Why Every Small Business Owner Needs Two Websites

     
    Every small business owner knows that they need a website, right? Well the truth is what they really need is at least two websites. One website that is specific to their business, product, service, name, etc. and... another site that is an educational site specific to the benefits of their service or product. So JoesBaitShop. com tells all about the various lures and tackle you offer, even more about the charter trips, and eventually how to buy. CatchFishToday. com (your other site) however is full of informative information, how-to tips, and resources for avid fisherpersons....
     

    Develop a Solid Website Presence

     
    Starting an internet business can be confusing to non-veterans. The internet is the new world of business and research. Conventional business practices rely on location. If we opened a bookstore on Broadway, New York City, thousands, or millions, would pass the store daily. In contrast, if we opened a bookstore on main street, Williamstown NJ, we would have significantly less customers passing each day. The internet lacks the model of location. There are no roads or attractions forcing potential customers to pass....
     

    Websites for Writers - Why You Need One and How to Get Started Today

     
    It may seem like the publishing industry's equivalent of Beanie Baby madness - everyone is talking about writer's websites. Freelancers and authors everywhere are jumping on the bandwagon, publishing sites to promote themselves and their work. This craze leaves many writers wondering if it's just a fad or if it's really worth the expense and effort. While it may seem like an overwhelming or frivolous endeavor, there are some solid business reasons why you should consider setting up your own website....
     

    7 Killer Ways To Increase Your Online Sales

     
    Every online entrepreneur I talk to is asking the same question, "How do I increase my online sales, NOW?" Online selling is essentially a numbers game. The more visitors to a site, the more sales that site will make. The number of sales made divided by the total number of visitors to a site is called the conversion rate. A typical site will have a conversion rate of between 1 and 2 percent, or 1 to 2 sales per 100 visitors. It is obvious that if the number of visitors increases, and the conversion rate remains the same, then sales will increase....
     

    Why Your Business Needs a Website

     
    Even with the steady growth of the World Wide Web, many businesses do not have an online presence and some think that they do not need to have a presence at all. "My business is doing fine as it is." That's great! But, it's almost impossible to answer 'no' to the question, "Can my business be doing even better?" One of the easiest ways to help your business gain more exposure and potential customers is to have a professionally developed website. There are many advantages to having a professionally designed website....
     

    The Disability Discrimination Act (DDA) & Web Accessibility

     
    There's been widespread speculation about the new legislation being introduced under the DDA (Disability Discrimination Act), which will ensure that websites are accessible to blind and disabled users. Try to find specific information about it on the Internet and chances are you'll come up empty handed. The RNIB (Royal National Institute for the Blind) and the DRC (Disability Rights Commission), two of the most renowned advocates for the DDA (Disability Discrimination Act) and accessible websites, have no specific information about the laws and what websites specifically need to do in order to meet the legal requirements....
     

    Conceptualize, Build and Publish a Web site

     
    Conceptualize, Build and Publish a Web site - What's required to get started All of us knowingly or unknowingly, use a standard decision making process in our day-to-day lives. The very first step of this process is to decide whether TO DO or NOT TO DO. If the choice is TO DO, we think of the various ways and means of attaining our objective/s, compare their pros & cons and take a final stand. The aim of this write up is to make you aware of the resources that are needed to achieve your TO DO objective....
     

    A Website Is Not Enough

     
    Your Objective Your small business needs an appealing and professional website but that is just the beginning. If no one visits your website and -- more importantly -- if it does not bring in new customers and allows you to sell more to your current customers, then your site is not effective. What do you need to improve your online marketing efforts? The first step is to decide on a primary goal for your website. Is it to directly sell products or services through e-commerce? Or is the goal to capture leads so you can follow-up and make the sale by email and phone?...
     

    Eight Deadly Web Site Mistakes and How to Avoid Them

     
    Creating and maintaining an effective presence on the Web has become increasingly complex and challenging as the power of the Internet as a marketing tool becomes more and more necessary to entrepreneurs and emerging businesses. The good news is that technologies that were only available to the big guys just a couple of years ago - audio, video, ecommerce, e-mail database management applications - are now affordable for almost everybody. The bad news is that the number of choices and opportunities can be confusing and overwhelming....
     
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