Advertising
  • Should I Use Pop-Up Ads?

     
    Web advertising has taken many forms, including those that appear within the Web page as an in-line graphic, as well as those that "pop up" (over) or "pop under" a browsing window. If you are considering the use of pop ups on your website as an advertising method, this article provides some points you should consider. Some studies have reported that consumers despise these intrusive and annoying advertisements and even feel "violated" and "molested" by their presence. Online consumers are goal-oriented and perceive online advertisements to be even more intrusive than those in other media....
     

    Seven Habits of Highly Effective Webmasters

     
    A highly effective website will always reflect its highly effective webmaster. Throughout the years of doing a number of websites, I've seen quite a few effective webmasters all over the web and I would like to share to you their successes by exploring on this topic: "Seven Habits of Highly Effective Webmasters." Be Consistent. Consistency simply means using a common style, design or theme throughout your site. It will also mean optimising your website because all the elements are already in memory so the next time another page loads, it will be faster....
     

    How Important is Content to a Successful Website

     
    Content is the most important part of any website. The Internet was created in the first place as an information source. If the content on your site does not provide the information needed by its users it will provide little in the way of value to your visitors who surf for information on many subjects. They require answers or solutions to their problems, needs, desires and wants. Provide the answers and they will return again and again. A website is simply a way to communicate whatever message you want to get across....
     

    12 Essential Web Site Design Tips

     
    1. What's the purpose? The most fundamental thing to do before designing your web site is to define its purpose. Do you want to sell products directly to your customer through your web site, or collect contact details to develop future relationships? A lot of this will depend on the products or services you sell, those with a larger price tag will require more relationship building than those that would count as an "impulse" purchase. People also use web sites to research products as well as purchase them so a company selling fridges for example may not be able to sell them through their web site (people don't often buy fridges online!...
     

    HTML - A Website Language Explained - For Over 35s

     
    This is a very perfunctory look at the website code HTML, for those who never did any kind of Computer Studies at school and have never had the need or opportunity to look 'under the skirt' of your average website. There's nothing that an experienced webmaster will find here that's not very basic, but for those who have just begun to discover the 'website' and especially those venturing into... maybe starting one of their own, here's a basic understanding to pique the interest and possibly kick-start the learning process....
     

    Get FASTER Download Times By Making BIGGER Web Pages!

     
    As a webmaster you already know how important it is that your web pages download fast. In a nutshell, if your pages are slow, then you're losing visitors. And if you're losing visitors, you're losing money. To speed up your download times, most web design experts will suggest that you optimize your GIFs and JPGs so that they download faster. They'll suggest that you make your images smaller or remove them altogether. Or they'll simply suggest that you put less stuff on your pages. All of these methods work....
     

    Should You Bother Learning HTML to Build Webpages?

     
    The most popular method to build webpages today is to use WYSIWYG (What You See Is What You Get) software. Microsoft FrontPage and Macromedia Dreamweaver are prime examples of WYSIWYG software. Both programs allow you to create webpages as though you were creating a document with your favourite word processing software like Microsoft Word or WordPerfect. Its as simple as entering paragraphs, headings and inserting clipart or images. WYSIWYG software like those listed above are prefect for beginner webpage builders who want webpages constructed quickly without having to learn HTML (Hyper Text Markup Language)....
     

    Effective Website Design For Massive Traffic

     
    STEP 1:Do your homework Plan and think about your content. Think big, have a vision of at least a 100 page site. The pages should have "real content", as opposed to link pages, resource pages, about/copyright... etc pages. STEP 2:Buy Domain name: Invest in an easily brandable domain. You may want "google. com" and not "mykeyword. com". Keyword domains will go no where, whereas branding and name recognition are the in thing. The value of keywords in a domain name have never been less to Search Engines....
     

    How to Create a Great Landing Page for Your Website

     
    The landing page or entry page of your visitors is the most important page to your website. This page is likely to be your home page if you happen to be promoting your website url http://www. yourdomain. com more often than your other sub-directory pages as in http://www. yourdomain. com/sub-directory-page. Your visitor, who is a very busy individual, is not very likely to stay for more than a minute if you fail to capture his attention once he lands on your website. When your visitor lands on your page, he or she is likely to have the thought "...
     

    Website Sales: Discover 10 Mesmerizing Insider's Tricks To Ignite Your Sales

     
    Marketing is not an easy skill to acquire. It requires patience and a lot of efforts in conducting many tests and improvement to get it right. Below are 10 mesmerizing website sales tricks to spark up your sales and put a smile on your face. 1. Specialize your product or service if you have toomuch competition. If you're selling an advertising book, rewrite part of it and target it just to pet businesses. 2. Sell a lead in product for super cheap, even ifyou loose a little money. If people like it, you havea greater chance to sell your higher price product....
     
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